The product should have a…
1. Fairly universal appeal – people should only be able to get the product from you and your team.
2. Backed by solid science – your company should have a patented product, ONLY they can sell.
3. Supported clinical trials – their should be proof on paper.
Read the follow message from my millionaire mentor Izzy Matos (ranked on top 250 Network Marketers in the World)
During your selection process you will notice ALOT of product alternatives, instead of unique products that change lives.
Products are normally broken down into three categories “nutritional, skincare, and weight-loss. There are also commodity items such as tea and coffee.
Remember, I mentioned in the video you should NOT have a product that is not available at your local Walmart.
You can get coffee, tea and tons of weight loss products at Walmart, right?
The IDEAL products to choose are products that are designed to provide long lasting, NOT truly immediate, benefits. They are products people can identify with and get emotional about and have long lasting value. That is what provides true longterm and solid residual income.
The same holds true for fad type products such as travel clubs and services. There’s an old expression in the industry “if they use it, they will quit, if they don’t use it they will quit.
Meaning that if it’s a travel club and they don’t travel they quit. If it’s a service, such as one of the current energy companies available, and they can get it for less elsewhere, they quit. Experience has shown that weight-loss type items build quick excitement, create amazing and immediate testimonials but also force you to work forever. People will take the product, hit their desired results and stop taking them.
It’s no different than a Nutrisystem or a weight watchers concept. Get your goal then you’re gone. That means you are constantly on the recruiting treadmill and so will your organization. Nutritional products are the ones that, historically, have created decades long value.
The people understand the value of building their immune system, building their resistance systems, and the new trend towards longevity will help you, will build an income that you can never shake. Companies that help you build and maintain a longer-lasting quality-of-life and provide the same benefit financially are the best ones to go with.
Feel free to comment below or chat with me, with the chat window below.
Mike